Firefly junction
Style Guide + Assets
One of the keys to making your brand memorable is consistency.
Here's a guide to help you maintain your look and feel across all your platforms.
You’re assets have also been uploaded to the shared Dropbox. You’ll find that link in your Strategy Doc.
Brand Logo
Moodboard + Web Styles
Colour Palette
With these color codes, you can use them as reference for any coordinating graphics.
Website Fonts
These are free fonts, so you can download them and use them in any graphics you may want to create.
Lato (main font) — Google Fonts
Lora (serif accent) — Google Fonts
Amatic SC (hand-drawn accent font for graphics) — Google Fonts
Images
Creating slides for a presentation or promo material? Use elements of your brand and your colours.
Social Media Graphics
It’s really tempting to add random new images or to change up colours but repeating your branding and imagery is the best way to make your brand recognizable.
Be consistent and keep it classy.
